There is great debate that takes place among those who work online and its premise is that the younger you are, the better you 'get' social media. I'd like to consider and challenge some of the basic assumptions that this attitude creates. On the 20th July 2012 a young student called Catherine Sloane published a … Continue reading Social Media: Age vs Experience, does it really matter?
There has been a lot of activity on LinkedIn recently with the introduction of their brand new feature, endorsements. It's the logical extension of a profile that now lists the skills that people have. But what exactly are skills (as understood by LinkedIn), and what are the endorsements that go with them? And how do … Continue reading LinkedIn Endorsements vs Recommendations
By the time this post goes live I'll be part way through the presentation that inspired it. I promised several weeks ago that I'd share with you the very simple scheduling tools I use to try to make my life easier and here they are. You can view the presentation I'm giving at the BusinessXchange … Continue reading Creating a Social Media Schedule
I'm going to make a huge assumption here and that is that you are hoping that your writing will eventually pay off in some way and that you aren't doing this just for the love of writing. I could be wrong but writing for the sake of writing, without any sort of recognition of 'success' … Continue reading Please help me to help you get your message and writing to a wider audience
Here's a simple story of how social media works in practice and how I found a new supplier on Facebook quite by accident. Things to Note First: I also run a social enterprise called The Hysterectomy Association. We have a Facebook Page. I also have a public Facebook Page for me as Linda Parkinson-Hardman the author … Continue reading So, here’s a personal story about how social media works in practice to give you and your business exposure
People arriving at my little bit of the blogosphere could be forgiven for being completely confused about what it is I'm doing when I'm writing here. I flit about from subject to subject, sometimes I'm thinking business, sometimes I'm thinking LinkedIn and networking and sometimes I'm just plain 'Linda', thinking almost and sharing a few … Continue reading Focus, that’s what needed to make an impact!
Business Social Intelligence takes Social Intelligence and mixes it with Social Networking for business. It explores how you can make so much more of your online presence by applying your own natural skills and abilities of socialising in a more pragamatic and effective way.
Despite the vast amounts of money spent on advertising the availability of radio for rescruitment - only 3% of our respondents had used in the last 12 months. Social media was 6% MORE popular than traditional advertising. Almost 70% of the respondents reported that their cost per hire was less than £1000. Unsurprisingly perhaps, this reflects the reduced costs were cited as the biggest drivers towards the use of Social Media
The social networks proved to be the greatest source of activity on the website and consequently sales and it would be fair to say that almost everyone that actually visited the LinkedIn Made Easy sales page on this site bought the book
What an interesting outcome from the social media in recruitment survey, there are some very surprising results which require a lot more analysis, but here is the bare bones version. A much fuller report will be available after the Christmas Holidays as it is going to take some time to tease everything out of the … Continue reading Social Media in Recruitment – Initial Results