Three simple rules to help businesses (and authors) network effectively on Facebook

The majority of businesses say that their business growth comes as a result of word of mouth, they rely on referral marketing to get new clients, but few of those businesses have a strategy. Many businesses also have a Facebook presence of some description but once again they simply sit back and wait for it … Continue reading Three simple rules to help businesses (and authors) network effectively on Facebook

Please don’t add me as a connection on LinkedIn unless you REALLY mean it!

It's not the numbers that count on LinkedIn but the relationship and being connected for the 'right' reasons. I get lots of canned 'I'd like to add you to my professional network' messages that almost everyone sends. ┬áMy immediate thought is always, 'No you wouldn't, if it were professional, you'd approach this in a professional … Continue reading Please don’t add me as a connection on LinkedIn unless you REALLY mean it!