Social Media: Age vs Experience, does it really matter?

There is great debate that takes place among those who work online and its premise is that the younger you are, the better you 'get' social media. I'd like to consider and challenge some of the basic assumptions that this attitude creates. On the 20th July 2012 a young student called Catherine Sloane published a … Continue reading Social Media: Age vs Experience, does it really matter?

Marketing for Authors & Writers: Social Networking Can Work for Me? Yes it can work for YOU!

I'm in the middle of a series of weekly (?) posts about how Authors and Writers could use LinkedIn more effectively if they wanted to and tomorrow I'll be putting up a post about the Top Ten Groups for Writers and Authors.You can read the earlier posts on the Marketing for Authors and Writers page. … Continue reading Marketing for Authors & Writers: Social Networking Can Work for Me? Yes it can work for YOU!

The Strategy behind the Profile (and 70 slides later ….!)

Okay, so 70 slides later ..... yes really and the half hour presentation I gave to the Brilliant BusinessXchange is over .... phew I hear you say.  Well I enjoyed myself and I've been told on Facebook that at least one person found my littering the floor as I finished each sheet quite funny. In … Continue reading The Strategy behind the Profile (and 70 slides later ….!)