A couple of years ago a few friends and myself were busy wasting a sunny summer afternoon drinking coffee and chatting. The question we were discussing was how you might go about persuading 100,000 people to part with just £1 each (hence the name of the website). The discussions were wide ranging and covered the sensible (not profitable enough), the wacky (who on earth is going to pay for ‘that’) to the seriously dodgy (I don’t even think some of them are legal!). Although we didn’t come up with anything that we would ultimately carry forward, it did start me thinking.
I have been using the Internet since the mid 1980’s, long before the web was a twinkle in the eye of Tim Berners-Lee. I created my first website in 1996 and have been hooked ever since. I now run one of the most popular websites for women’s health in the UK. Over the years I have tested out many theories and opportunities in the course of building the website and the community it supports; as a result I have acquired a unique understanding of what makes the Internet tick. This site and the book that accompanies it, 101 Handy Hints for Building a BRILLIANT Business Online is a distillation of that knowledge and experience.